If there’s something that should go on the top of your must-have list when opening a restaurant, it is a point-of-sale (POS) system. And while, yes, your POS does lots of neat things that will assist you submit orders to the kitchen and ring up sales, in addition, it has some pretty excellent customer support perks.
1. You Can Drive Loyalty
Punching a card whenever a customer buys a coffee is so passé. Nowadays, loyalty programs have gone both electronic and mobile. Clients can enter their numbers on a tablet (or allow the staff do it to the POS) to make points with their purchases or redeem exceptional offers.
The fact that 75 percent of customers say they would participate more with loyalty programs if they provided mobile access should inform you , if you wish to get your customers to return again and again, you will need to get on board with an electronic loyalty program.
POS has another amazing perk here: it is easy to see how many loyalty provides your clients are redeeming, which makes it possible to decide what future promotions to give.
2. You Never Run Out of Favorite Dishes
“Sorry miss, we are from the veal parmesan tonight.”
This statement can be a death sentence: a patron who had been anticipating that famous veal parmesan on her birthday may never return. However, an intuitive POS system can stop this from happening. A system with built-in inventory management tools can keep tabs on fixing inventory based on the number of dishes are sold. And it can alert you if the inventory gets low so you can purchase it before the terrific veal parmesan fiasco.
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3. You Keep Food Costs Low
Customers do not like to see raised prices in your menu, especially if they’re regulars. It is possible to prevent some price hikes by keeping an eye on your food costs. Your restaurant management software can help you figure out the cost to get a dish and alert you when prices rise for a component. Then, you can either consume the extra cost or find a less expensive replacement.
When customers can depend on your pricing and high quality food, they are more inclined to return again.
4. You Learn What People Like (and What They Don’t)
Your restaurant’s point-of-sale system can also give you great insight into which dishes folks are enjoying and which they are not. You can be sure you always have ingredients in stock to your favorite dishes, and you may either emphasize the less-popular dishes as the daily special or take them off the menu altogether.
5. You Let Folks Pay How They Want
It’s a simple fact, we have gone beyond card or cash as payment options nowadays, and restaurants that adopt more payment types see more business and make more money. Your POS ought to be able to process mobile or tap payments along with cards which need to be swiped or chips inserted to the payment device.
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