Dropshipping is a great strategy for anyone who wants to enter the eCommerce world. Dropshipping is a great way to get into the market for budding entrepreneurs. Dropshipping requires minimal investment, which reduces initial overhead. Also, you don’t need to source stock or make it in bulk. Dropshipping is a great way to increase your product offerings for established online businesses.

We saw over 123% YoY growth in Wix users who connected dropshipping to their accounts during the first half 2021.

You can immediately start dropshipping by connecting your online store with a supplier. This allows you to add new products to your inventory in just a few mouse clicks. Dropshipping simplifies and streamlines fulfillment for merchants by managing product storage, packaging, and shipment. Dropshipping is a Wix Stores feature that launches 15% faster than other online retailers.

Dropshipping is a business that requires you to research the industry and understand it. This article will cover the top dropshipping products right now, as well as everything you need to incorporate dropshipping into an online store.

• Which are the most popular dropshipping products?
• How do you find the best dropshipping platform?
• How to select the best dropshipping products for your business
• How to price dropshipping products
• How to start a dropshipping business that is profitable

Which are the most popular dropshipping products?

 

The pandemic had a significant impact on online shopping habits. In 2020, not only did online shopping habits change but so did our willingness to buy online.

 

Wix eCommerce stores experienced a 140% YoY increase in sales transactions and more than $5.4 billion in online transactions last year.

 

These are the top-selling products and categories to help you get started with dropshipping.

 

Accessories and clothing

 

01. Statement slogan tees

T-shirts are a staple in your wardrobe and an excellent product choice for dropshippers. Existing businesses can also use them to increase their revenue. Dropshipping organic cotton tees with the message “I love avocados” might be an option for a health and wellbeing store. Dropshipping platforms allow merchants to browse a variety of tees and create their own designs via print on demand. The “Short-Sleeve Unisex Tee-Shirt” was the top-selling Wix item in the first six months 2021. It was integrated with Printful and Printify print on demand companies.

 

02. Athleisure wear

For a while now, a variety of products for the active lifestyle, including tank tops, sports bras and leggings have been in fashion. Even shoppers who want to be more casual than they are athletic, or who simply need a comfy lounging outfit. The TikTok-approved scrunch legs are a popular trend item in this category.

03. Hats

There are many options for baseball caps. It’s important to think about seasonality when selling any wearable garment. You should choose practical options to meet the needs of your customers if you live in colder climates. Protective hats with wide brims are more popular if you live in an area that receives plenty of sunshine all year.

 

Dropshipping allows merchants to quickly and easily update their inventory. This is great for changing seasons or noticing that certain products aren’t selling well. You can also swap out products. Wix users who are connected to Printful or Printify saw the trucker cap as the sixth most-sold product. It was closely followed by snapback hats and dad hats.

Health & Wellness

 

04. Hygiene products

Because of the pandemic, hygiene and safety products are becoming more in demand. A few standout products in this category include N95 face masks, hand sanitizer, and a variety of fashionable and colorful face mask options. Facemasks remained in the top 10 most popular products for Wix users who are connected to Modalyst from January to May 2021. The no-touch door opener is a new product that has gained popularity. This device can be attached to your keychain to allow you to open doors and cupboards without touching handles.

 

05. Water bottles

You can call it the power and influence of the Kardashians or a focus on wellness that was triggered by the pandemic, but one product is surprising to have gained fame: volume-marked water bottles. These products have become a cult-like accessory for celebrities and social media influencers. Water bottles can be used to encourage people drink more water. They have time indicators to make it easier to keep track of how much water they consume throughout the day. The product has received more than 16,000 Amazon reviews, making it a popular item.

06. CBD-infused products

CBD is a hot topic. CBD (Cannabidiol) is the fastest-growing product category on the market and has become a multimillion dollar industry. Wix users can now purchase CBD through Modalyst, and it is found in three of the top-selling products. It is one of many cannabinoids or compounds found in hemp plants and has been praised for its positive effects on the human body. There are many CBD-infused products available for the health and wellness market. These include gummies, capsules and powders, tinctures and oils, creams and many other options. To ensure that the CBD products you are selling online are legal, you should conduct your own research. The U.S. has recently legalized CBD, which makes it an ideal time to sell CBD. This live session will teach you how to make money selling hemp-derived products online.

07. Yoga gear

With affordable products that make exercising more enjoyable, you can target the growing home fitness market. Who will be taking up yoga in 2020? Dropshippers have a huge selection of gear available for wannabe yoga enthusiasts, including mats and accessories like straps, blocks and mat carriers. They are often bright and attractive and make a great addition for any sports or wellness store.

Garden and home

In June 2020, sales of home and garden products in France, Mexico, and the USA grew by 239%, 296%, and 284%, respectively.

08. Wall art

Many of us spent more time in our homes during the pandemic. This prompted us to want to improve our living conditions. Home renovation was a popular pastime when there wasn’t much else to do. Wall art was one of the most popular home decor items. This category continues to grow, with slogan-led prints, wooden signs, and metal hangings.

09. Planters

Succulents, which are easy to care for and hardy plants, are in vogue. They not only look great, but they also improve your home’s air quality. Home decor lovers can bring greenery to their homes by providing a variety of pots, including ceramic planters and knitted hanging baskets.

10. Accessories for the office

Many people now work from home, and their homes double as offices. It’s not surprising that workers continue to purchase items to make their workspace more comfortable and functional. Items such as office chairs, desks and ergonomic supports, stationary, and laptop stands are all still in fashion.

Children and baby

 

11. Baby essentials

You can’t go wrong with diapers and baby wipes if you want to sell essentials. These essentials are used by hundreds of parents each year. To stand out in this market and increase your sales, you might want to appeal to a specific niche. You might consider selling reusable cloth diapers and organic baby wipes. These eco-friendly options are growing in popularity every year. Modalyst has over 1,300 reviews for one brand of disposable diaper inserts. It currently has a 4.7 rating. You can use product ratings to help you make your decision or purchase samples to test it out.

12. Accessories and clothing for kids

We know one thing about children and babies: they need lots of clothes. Dropshipping suppliers offer a wide range of products, from rompers to bibs to everything in between. Dropshipping companies Printful and Printify allow you to add a personal touch to your online shop by selling custom printed items.

13. Baby bags and baby carriers

All parents have realized that trendy baby accessories are a must-have. Baby carriers and slings are becoming a popular choice for parents. They keep their children close and allow them to use their hands more freely. The essential baby bag should be practical and easy to use. You can choose from vibrant colors, fun prints or chic neutrals.

14. Baby toys

Educational toys and learning devices are another great product line for children that you should consider buying. This is a great incentive for parents and those buying for children to purchase. There are many low- and high-tech options. It is also important to keep up with trends. Popular toys for children like “fidgets”, “popits” and other “fidgets”, are often emerging and can quickly take over the market.

 

This market is rich in potential revenue, as it includes daily necessities, clothing, toys, and carriers.

Gifts

Wix users in the US witnessed YoY growth in November 2020 ahead of Cyber Monday and Black Friday.

 

15. Picture frames

Picture frames make a great gift for anniversary, birthdays and other special occasions. You can offer beautiful picture frames in a variety of styles to help your online shop target the gift-buying market. You never know, they may even add one to their cart.

16. Accessory for wedding

Although the wedding market has been lucrative for years, it is now that image-based social media platforms like Instagram offer a new market for accessories that tell stories. There are many products that you can stock, including wearable gifts such as slippers, bathrobes and bikinis with the words “Mrs. to be”, wedding favors, signage and guestbooks.

17. Mugs personalized

Travel cups or fun mugs are always a great gift choice, especially for those friends, family members, or colleagues who love to sip hot drinks. You can choose from thousands of fun slogan-printed mugs or print on demand to make your own slogans. Your store’s target audience, gamers, coders and sports fans, will help you tailor your mug offering. People love carrying around a mug that reflects their personalities.

Supplies and care for animals

As more people spend time at home with pets in 2020, Wix merchants saw a steady increase in animal care and supplies. Our 2020 end-of-year report shows that the category saw a 202% YoY increase in April 2020 in the U.S.

 

 

18. Pet essentials

Animal care products are a growing and popular market that is well-suited for dropshipping. Today’s pets are considered part of the family. They are durable and can withstand long shipping times. Your store can be positioned as the place to go for all pet owners. Dropshipping suppliers offer everything you need, including harnesses and collars, food bowls, litter tray, water bottles, litter trays, and even food bowls. You can research the offerings of each dropshipping company and choose items that are useful for everyday pet needs that you will likely repurchase.

19. Pet beds

Pet care has seen a boom in popularity due to pet-loving pet owners who want the best for their pets. Pet beds are a popular item. Pet beds. Pet beds. If humans can sleep comfortably in their beds, why should pets? Be prepared to be amazed at the variety of beds available, from the practical and the bizarre (search: princess dog bed). Choose products that appeal to a broad market or a specific niche.

20. Pet toys

We want our pets to have fun, be happy and entertained. You can choose from thousands of interactive toys, furry teddies and squeaky chewsticks. There’s something for everyone. Pet toys make a great addition for any inventory. They can be an easy way for shoppers to add to their cart and you can offer a range of products at different prices depending on who your target audience is.

How do you find the best dropshipping platforms

Once you are aware of the trends, it is time to link your online shop to a dropshipping platform. This will allow you to browse the product offerings and choose what is right for you.

Did you know that 84% eCommerce merchants believe that finding a dropshipping provider is the biggest obstacle to their dropshipping business. It doesn’t matter if you are just starting an online store or a business that has been in the dropshipping industry for years, finding reliable suppliers is essential to your success. It can be difficult to find a supplier.

Wix and other eCommerce website builders are now integrated with reliable dropshipping suppliers.

Dropshipping is a huge business.

• Modalyst
• Sprocket
• Syncee
• Importify
• Doba
• 365Dropship
• Printful
• Printify
• Salehoo

Dropshipping platforms such as Modalyst, and print-on demand companies such as Printful and Printify seamlessly integrate with your online shop. This allows you to manage all your products and sales directly from your Wix dashboard.

Dropshipping platforms provide merchants with an additional layer of security as suppliers must be vetted and adhere to the platform’s rules. There are no complications in delivering goods to customers. Learn more about these dropshipping providers.

• How to set up print on demand with printful

How do you choose the best dropshipping product to sell

After you have an idea of the many products that you can dropship, and which platforms they can be integrated with, it’s time to decide what products you want to sell. Dropshipping sellers face this challenge because there are so many products available and multiple dropshipping platforms that can be integrated with one platform like Wix eCommerce.

Do not rush to make a decision. It is important that you select the right product offering for your business in order to maximize your chances of success.

105 – Wix merchants sell an average of 105 dropshipping products.

Do your research

Many people find their passions and business ideas in the things they love. You can be sure that others will like what you love. It’s important to not rely solely on your gut feeling or personal passions. You must ensure that your product decisions are based on market research and data in order to be successful.

This is how you can determine if your product idea is popular.

Do your research on your competitors. Take a look at their websites and see what products they offer. Find out what their strengths and weaknesses are. What can you do to make your product offerings better than theirs.

Conduct interviews. Identify and connect with your ideal target audience on social media. You can use Reddit and other online forums to gain insight into the mindset of your target audience. Learn how to solve their problems. What products can you dropship to address these problems?

Check out what’s hot. You need to keep your fingers on the pulse in the industry. Dropshipping allows you to quickly add items to your shop, which makes it more prone to trending than traditional retail environments. Dropshipping can be made easier by finding the most popular items.

 

Face masks are a great example of a trend we have seen in the last year. These were not a very popular item before the pandemic. However, they are now a highly sought-after trending item that you can add to your shop.

 

There are many trends to keep an eye on, especially as social media platforms like TikTok make it easier for people to share their opinions. These are some of the places you can look to find out what’s hot:

 

• TikTok and Instagram are great tools to get a clear picture of your target market’s social media habits. You can spot trends in fashion, clothes and makeup by browsing Instagram Reels. You can sell trending products and become a popular seller by simply being aware of their needs.

• Amazon’s best sellers pageAmazon, the largest US eCommerce online marketplace, is a great place to start. It’s a great way of seeing what’s in demand by looking at their Best Sellers pages. This page is updated hourly, meaning it contains reliable information from millions of buyers.

• Google Trends This is a great way to find out how many people are looking for and purchasing a product. This is a great way for you to verify any product ideas that you have gotten via social media, dropshipping platforms or Amazon. The trend data can be sorted by country. This is a great way to determine where your products should be sold and where your marketing efforts should focus.

 

You should also remember that dropshipping platforms will have a lot of information about which products are hot. It’s up to you to decide if you want to follow a trend or delve into niche dropshipping.

 

Focus on one niche

Niche products are often more popular than other products, but they also attract a smaller and more passionate customer base. If you focus your product on a specific market, you will have less competition. This allows you to stand out and ensures that your marketing strategies are strong enough to let your target audience know you exist.

Cruising aviation sells over 300 items with an aviation theme, including phone covers and tote bags. They ship internationally and were created by a student pilot.

Dropshipping allows for quick pivots because you don’t have to wait for stock to arrive at the warehouse. Dropshipping allows you to quickly add or remove products from your shop.

Analytics can give you instant feedback about how customers browse your site. You can see the statistics to see which product pages receive the most clicks. This information can be used to inform your inventory. You can add products that appeal to your target audience, and eliminate those that don’t generate clicks.

Remember the bottom line

It is crucial to evaluate how your profit margins and price points will affect your long-term success in eCommerce. After you have found the item that you are interested in, it is time to assess your pricing strategy. Dropshipping is a great way to sell high volumes of white-labeled, low-cost products. These items are often more profitable than the ones you can on-sell. For pricier products, however, it is the reverse.

There are no clear choices between selling cheaper or more expensive items. The demographics of your target market will influence the choice. What you sell can have a significant impact on your marketing and customer services activities.

Higher prices are more likely to be associated with premium products. If you’re making a large purchase, such as home equipment, that is costly, you’ll need to offer more customer support, premium packaging and branding, and spend more time marketing the product.

It is important to determine the associated costs and not just the supplier cost. It might be more profitable to sell fewer expensive products than hundreds of cheaper ones at the end. It doesn’t matter what, it is best to plan this from the beginning. This will allow you to budget and plan realistically for your online business’ financial future.

Trying to get repeat customers

 

It can be five times more expensive to get new customers than to retain existing customers. Selling products that are frequently purchased is one of the best ways to attract repeat customers. It will be easier to sell products that people already use than hard selling. These products include products that are used every day, such as hygiene products, stationery, and cosmetics.

Target shoppers looking for convenience can also be targeted by selling subscriptions, replenishment subscriptions, and automating the purchase of commodity products like diapers or razors. You can create steady income and make your customers’ lives easier with replenishment subscriptions. You can be creative, do your research and create a sales strategy that will attract repeat business.

Get your shipping costs

Dropshipping companies work with suppliers around the globe, which is an important consideration for curating product offerings in your online store. Dropshippers often allow you to narrow down your product search by region. This can be a great option for companies who are looking to reduce their shipping costs or decrease their carbon footprint. It doesn’t matter if you ship nationally or internationally. You need to choose the right products and packaging and partner logistics companies in order to ensure your orders arrive on-time and intact. Merchants should be open and transparent with customers, whether it’s via email marketing or FAQs. This will allow them to update or inform their customers about delivery times estimates and expected delays.

BWSS fit (Big Workout Small Space) was established during the pandemic. Their mission is to make it easy and affordable to set up a home-based gym. BWSS has everything a fitness enthusiast could need, from high-quality adjustable dumbbells to exercise benches. They also source products from factories around the globe. They were able to sell premium products at a lower price because they sold direct to consumers. Providing transparency about their business model and estimated delivery times gives customers the assurance that they will get great value for their money, even though shipping times can be longer. The company has continued to prosper because of this upfront strategy.

Packaging

When a customer receives their package, it is the first time they interact with you as an online business. The first impression is everything. Customers should feel satisfied with their purchase immediately.

A great tool to help your dropshipping business is spiceing up your packaging. If done right, it can make customers feel more confident about their purchase.

Get customer feedback

Customers satisfaction is essential for any business, regardless of size. However, it can be especially important for smaller businesses or businesses selling more expensive products. It significantly affects how your reputation will be built.

Dropshipping is something every merchant should try out. Order a product you intend to sell, and experience the entire customer journey. What were your first impressions of dropshipping? Is the product high-quality? Was the delivery time acceptable

Set up automated emails to get feedback from shoppers or connect to review app to collect customer reviews. When building a successful business, positive word of mouth can be vital. It doesn’t just have to come from reviewers and influencers. But it can also be from regular consumers.

How do you determine your dropshipping pricing strategy

 

Dropshipping is a cost-effective and simple way to sell products online. You will need to be able to price your products for dropshipping, and understand how different pricing methods can impact your sales, revenue, and ultimately your profit.

 

Before setting a price for a product, you should consider all costs, including shipping costs, taxes, and wholesale prices. You won’t make a lot of profit if you price your item too low. To increase your profits, you will need to sell more. You run the risk that customers will move on to other products if you set prices too high. Your success depends on finding the right balance.

These steps will help you maximize the potential of your store:

• Conduct in-depth market research and competitive analysis. See what your customers will pay. What is the market average price of your item? Although you might try to outdo your competitors in order to increase sales, this strategy is only effective if you are able to make a profit.
• Calculate the minimum retail price of each product. All expenses related to your product should be calculated. This will help you to determine how high or low you can price your product.
• Your short-term goal should be considered. Determine if you are looking to increase revenue, profit margin or market share. In order to increase market share, you might be willing to lower your prices.
• Use pricing strategies that are in line with your goals. Set higher prices if you want to be perceived as premium. You want to be perceived as an affordable option to your competitors. However, you should price your products lower and back it up by a solid marketing strategy that sells more.
• Calculate a markup rate. This is the product’s retail price less its wholesale price. The product should be able to generate steady sales while still making a profit.
• Try out different markup rates and strategies. Analytics can help you see what is working and what isn’t. Find a pattern that identifies the price range that is most appealing to your customers.
• To automate dropshipping product pricing, set pricing rules. Modalyst integrates your online store with dropshipping platforms like Modalyst. This allows you to set pricing rules that include pre-determined markups. You can modify these rules to fit your business’ needs.

source https://www.wix.com/blog/ecommerce/2021/07/best-dropshipping-products